Account Penetration is the process of the sales team first owning the account, then developing a meaningful relationship with the account, and finally directing the journey of the account through the sales funnel. Account Penetration takes serious time and commitment, and as a result sales and marketing teams have to be 100% aligned with all windows of communication wide open for Account Penetration strategies to be successful.
The slow and laborious process of sculpting a masterpiece.Back to Glossary
What cloud security trends are on the rise in 2020? Learn more about DDoS mitigation and WAF solutions in our 2020 Cloud Security Report
Companies are spending more money on cloud security than ever before. But despite growing investments in security, unprotected application usage is at an all-time high. Only 22% of enterprise applications are equipped to guard against web-based attacks.
If Dynatrace truly starts to understand its market and spread its reach to new customer bases, they can have unprecedented growth. Although their shift to the cloud created costs, it also made remarkable opportunities in new markets.