BOFU stands for Bottom-of-Funnel. When a lead is considered BOFU, they have moved through the funnel and can now be pitched to take the next step toward a purchase. This often includes a call to action for a demo, event, or in-person meeting.
The green traffic light.Back to Glossary
Insights from the upcoming 2020 CDN Market Report by Intricately, where we analyze how the CDN Industry and its biggest players are evolving in this competitive marketplace.
With the growing edge computing market, Fastly has grown quickly and expanded into new markets. Carolyn VerDuin sat down with the Intricately team to discuss how her team is embracing the opportunity with data and innovation.