CMS (Content Management System)

CMS refers to a SaaS program or set of applications that help companies create, schedule, share, and manage their branded digital content. Incorporating CMS can help TOFU and MOFU ABM strategies stay organized and on track.

In other words...

A spider web.

Back to Glossary
More From The Blog

Top APM companies of 2020

Matt Hogan
February 27, 2020

Four Trends That Will Define APM in 2020

In this chapter, we predict trends for 2020 based on our analysis of the global adoption of APM.

Matt Hogan
February 18, 2020

Why Every Company Should Invest in APM

Our goal in this chapter is to emphasize the importance of APM for enterprises but also highlight new ways APM sellers should be thinking about their market.

Matt Hogan
February 10, 2020