Cost Per Lead (CPL) is a metric used to measure whether the ABM marketing campaigns used to generate new leads are cost-effective. CPL can be calculated by dividing the dollar value spent by the number of leads generated (Ex: $5,000/50 = $100).
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While The 2020 CDN Market Report dives into many key insights of the CDN landscape, this post dives even further into how companies are making themselves stand out in this space.
Intricately’s 2020 CDN Market Report is now available, featuring insights to help you understand the trends, market leaders, and spend habits shaping the CDN industry in 2020 and beyond.
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